Strategy
AI
Foresight
Consulting
Strategic marketing consulting
Strategic foresight
Marketing transformation
AI content infrastructure
Storytelling
From agent-driven search, the collapse of the marketing funnel, and a cultural authority shift, the rules of marketing are changing.
I’m Tuesday Hagiwara and I bring nearly two-decades of research-led strategy to marketing leaders navigating these structural changes. I help them see what’s coming, build their AI-readiness, and design content systems for the new marketing era.
The foresight-led marketing essentials
Foresight-led marketing tracks market and cultural signals, so you can spend more time designing the future than reacting to it. These signals can then inform your product, content, AI-search, and campaign strategies.
Research-led
Human-centered
Precise
Actionable
The Hiraka Approach
01
Strategic foresight
Most organizations are reacting to the future rather than designing for it. I help marketing leaders identify the macro forces reshaping their category and then translate those signals into strategy.
02
AI content infrastructure
AI is changing how your audience finds and consumes information and how your team produces it. I help marketing leaders build a content infrastructure designed for human authority and machine legibility, without sacrificing either.
03
Storytelling
As search becomes more outsourced to AI agents, most brands will be summarized, flattened, or skipped entirely. I help brands use their strategic foresight insights to build deeper, more resonant audience stories, so they can break through and earn a place in the consideration set.
04
Marketing transformation
The next era of marketing requires new team structures and skill sets. CMOs must redesign their function thoughtfully: aligning their team's capabilities, their data infrastructure, and their measurement frameworks. I help you assess where your team stands, identify the gaps, and build a marketing function built for what comes next.
Strategic foresight
Most organizations are reacting to the future rather than designing for it. I help marketing leaders identify the macro forces reshaping their category and then translate those signals into strategy.
AI content infrastructure
AI is changing how your audience finds and consumes information and how your team produces it. I help marketing leaders build a content infrastructure designed for human authority and machine legibility, without sacrificing either.
Storytelling
As search becomes more outsourced to AI agents, most brands will be summarized, flattened, or skipped entirely. I help brands use their strategic foresight insights to build deeper, more resonant audience stories, so they can break through and earn a place in the consideration set.
Marketing transformation
The next era of marketing requires new team structures and skill sets. CMOs must redesign their function thoughtfully: aligning their team's capabilities, their data infrastructure, and their measurement frameworks. I help you assess where your team stands, identify the gaps, and build a marketing function built for what comes next.
Strategic foresight
Most organizations are reacting to the future rather than designing for it. I help marketing leaders identify the macro forces reshaping their category and then translate those signals into strategy.
AI content infrastructure
AI is changing how your audience finds and consumes information and how your team produces it. I help marketing leaders build a content infrastructure designed for human authority and machine legibility, without sacrificing either.
Storytelling
As search becomes more outsourced to AI agents, most brands will be summarized, flattened, or skipped entirely. I help brands use their strategic foresight insights to build deeper, more resonant audience stories, so they can break through and earn a place in the consideration set.
Marketing transformation
The next era of marketing requires new team structures and skill sets. CMOs must redesign their function thoughtfully: aligning their team's capabilities, their data infrastructure, and their measurement frameworks. I help you assess where your team stands, identify the gaps, and build a marketing function built for what comes next.
Ready to get started?
STEP 1. FREE AEO AUDIT
Score your site against Hiraka's six AI-search dimensions to determine whether AI systems believe you have an ownable category position.
STEP 1. FREE AEO AUDIT
Score your site against Hiraka's six AI-search dimensions to determine whether AI systems believe you have an ownable category position.
STEP 2. FREE WORKING SESSION
The audit tells you what to fix, but a foresight-led marketing strategy is what makes it last. Book a free working session to evaluate your strategy.
STEP 2. FREE WORKING SESSION
The audit tells you what to fix, but a foresight-led marketing strategy is what makes it last. Book a free working session to evaluate your strategy.
STEP 3. CHOOSE AN ENGAGEMENT
Customize your approach, choosing from a diagnostic to full strategy engagement.
STEP 3. CHOOSE AN ENGAGEMENT
Customize your approach, choosing from a diagnostic to full strategy engagement.